serp.engagement

Recorded user actions on a SERP.

Metric of type event. Sent in the events ping.

The event category is serp and event name is engagement.

Source
mozilla/gecko-dev/browser/components/search/metrics.yaml#L205
Code Search
serp.engagement

Metric sampling

Not Sampled This metric is not currently affected by any sampling configuration and is operating based on its defaults in the metrics.yaml file
Sampling Configuration Snippet
Click the button to copy a snippet for use in a Mozilla Experimenter configuration.

Extra keys

action string

The action taken on the page. Possible values are: clicked, clicked_accept, clicked_reject, clicked_more_options, expanded, submitted.

impression_id string

A uuid to link SERP events to user's engagement events.

target string

The target component used to trigger the action. Possible values are: ad_carousel, ad_image_row, ad_link, ad_popover, ad_sidebar, ad_sitelink, ad_uncategorized (added in Firefox 129), cookie_banner, incontent_searchbox, non_ads_link, refined_search_buttons, shopping_tab. ad_uncategorized are likely the result of an engagement with an ad loaded after the page was categorized for components (e.g. infinite scrolling).

Metadata

Data Sensitivity
  • Interaction
Lifetime
ping
First Added
2023-02-28 11:30:37
Bugs
Data reviews
Notification Emails
Expires
Never expires

Commentary

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Access

GLAM
Currently GLAM does not support event metrics.
Looker
BigQuery
In firefox_desktop.events and firefox_desktop.events > firefox_desktop.events
🔒 (event.category=serp and event.name=engagement )
Data Catalog
metrics.event.serp_engagement 🔒
STMO
Start a query in STMO 🔒 with the following SQL ➡